All articles - Beauty

After scooping the award for Best Brand at the BFAs (no biggie) you'd think Victoria Beckham might slip off her mules, retreat to a log fire, pour herself a goblet of mulled wine...

'Tis the season to get all glammed up and what better way to do just that than with a makeover MADE just for Christmas. We teamed up with our fast beauty pals at blow LTD to get...

The ultimate party hairstyle? Voluptuous waves that you can swing over your shoulders with plenty of bounce. But getting perfect party hair can be easier said than done. That's...

It's finally party season and we're more than ready to start the hunt for the perfect new frock and get experimental with our style. No other season gives you full reign to master...

So, how many times this year did you sleep with your make-up on or forget to floss? These are beauty sins that many of us are guilty of, but it's time to get these bad habits in check...

If you've ever considered a tummy tuck to tighten up loose skin on your stomach, there's probably a few questions whizzing around your head. This is your essential guide to everything...

Chinese women who have undergone considerable amounts of plastic surgery have found themselves in tricky situations when trying to pass through airport security. Oh, what a tangled...

Over the weekend it was announced that Kendall Jenner would be the newest face of Estée Lauder and we couldn't be happier for her! Get all the deets + her thoughts on the gig below...

It's a teddy bear for goodness sake. This fashion and fragrance genius at its best. From the man that made Happy Meal inspired accessories, and a whole collection dedicated to...

While us girls in the UK are willing to get defuzzed, waxed and utterly humiliated - hello bikini wax foetal position - women in Korea want more hair on their lady gardens and...

On your wedding day, the little details matter more than ever and that includes your Mrs manicure. For all those up close photos you need to make sure your nails are doing your...

When considering cosmetic surgery all too often it's a case of hearing a lot of medical jargon without any real insight to what the experience is actually like. It's so important...

If you're not already familiar with blow LTD they're the ultimate one stop shop for beauty on the go. Their fast beauty salon service gives you a shot of confidence when you need...

Fast beauty is something of a trend right now - it seems we can't look our best fast enough. It's true that we're more time poor than ever, so it makes sense that savvy entrepreneurs...

Since winning an Academy Award, becoming a fashion icon, and conquering the hearts of just about everybody since making her big break all the way back in 2013, Lupita Nyong'o...

No need to splurge on designer make-up. When we know something's going to make us look and feel gorgeous for half the price or less we HAVE to share it. Beauty junkies, you're...

Here at soFeminine we usually have to fight it out between us when it comes to trying the latest beauty inventions but it’s fair to say I was alone in my battle to land the PRP...

They're usually snapped in nothing short of flawless make-up but Michelle Keegan and Rochelle Humes have joined a whole host of famous faces ditching their slap for the BBC's...

If you thought Mother Of Pearl was just something your grandma used to wear as jewellery then think again. It's the hot new beauty ingredient to slather on your skin. When we...

We’ve lost count of how many times we’ve said TGFM (thank god for makeup) but this make up artist takes putting on slap to another level of mind-blowing. Kandee Johnson’s crazy-good...

Frizzy-haired girls rejoice, this could just be the best news you've heard since GHDs. Kérastase has come up with blotting papers for your locks. Yep, FOR YOUR HAIR. Introducing...

If you're considering a facelift there are no doubt a few questions you have about the whole process? What results will you have? How long is recovery? What are the risks involved...

Renting nail polish? We can’t work out if it’s utterly genius or crazy insane. On the one hand it solves the issue of gloopy, had-its-day nail paint that we insist on holding...

The latest trend to sweep the beauty world off its feet? Negative space nail art. It's quick, easy, and most importantly, Instagrammable AF. Although the negative space nail art...

It won't come as a surprise to discover that 41% of women rarely feel positive about their looks. With so much pressure to look and be a certain way, we're a generation obsessed...

We'd all like to have our own make-up artist on call but sometimes we've just got to woman up and get the skills for ourselves. So here's a little secret: if you want to achieve...

We've all wished we looked like Beyonce and Rihanna at some point and now this guy has made it happen for himself. He's taken makeup transformations to a whole new level of amazing...

In real life she's known as Zoe Sugg but most of us know her as the vlogging sensation that is Zoella. With six million YouTube subscribers and her very own sell-out beauty range...

Need a little beauty inspiration and a new way to express yourself? Then get out your phone and follow these Instagram accounts stat. Trust us, your fingernails will thank you...

For the days when you’re looking for something smarter than a topknot, prettier than a plait and less fiddly than a fishtail, a French plait fits the bill perfectly. Whether you...

Friends has provided us with countless laughs over the years: The holiday armadillo, PIVOT, Je m’appelle Claude and Regina Phalange to name a few. Since it's the 20th anniversary...

If you've ever wondered what it is like to have cosmetic surgery, you're in the right place. One of the most important things to do when considering any cosmetic surgery is to...

From exfoliating salt to detoxing dead sea mud and nourishing seaweed, hitting the beach is practically like going to your favourite spa, only it's free and totally natural. What...

Acne can have serious effects on a person's self-esteem. This experiment shows the world what acne sufferers might feel on a daily basis. Like petty drama and ugly uniforms, acne...

Pesky spots really can ruin a girl’s day. Do you squeeze them, let them breath or smother them in concealer? Or all three? Caking yourself in mineral powder and thick foundation...

Paris' hottest export Is HERE! No, it's not Marion Cotillard, it's not a new Chanel handbag, or even a cheese and wine festival, it's My Little Box, which in our opinion is WAY...

Girls and photos just don’t get along. We love taking them but we love to body/face shame even more. As soon as the camera shutter goes off, that’s the green light to huddle round...

If you’re totally over the highlights or bored of requesting block colour then we’ve got good news for you! Your new hair doesn’t have to be a battle of blonde Vs brown anymore...

Forget red lipstick and duck pouts, painting joyful Disney characters on your mouth is THE best way to make sure your lips 'pop'. OK, maybe this isn't an 'everyday look' for the...

Most of will freak out about sun damage around this time of year. But this video is about to make that paranoia go into overdrive. Thomas Leveritt took a camera around New York...

A woman’s hair is her pride and joy. Fact. So when our tresses aren’t looking their best why do we stick our heads in the sand and ignore the tell tale signs? Hair loss, thinning...

If you're considering surgery, whatever type it may be, there are some essential questions every woman should be ask at their initial consultation. This is your chance to make...

If you've ever considered getting a boob job (let's face it, most of us have) then it's worth knowing exactly what goes on during the procedure. To demystify breast augmentation...

Maybe she's born with it, or maybe it's her beauty routine? We all idolize the flawless, radiant skin Korean women possess - their poreless, smooth complexions are nothing short...

Collagen injections sound painful and plastic surgery is out of the question, so what's a girl to do when she wants Kylie Jenner lips? Turn to make-up, of course! With the correct...

Eyes are a woman's best accessory. A few bats of those long, luscious lashes and all your dreams just may come true. But what is the secret to really making your eyes stand out...

Never compete with this woman for Best Halloween Costume. You WILL lose. Magali Beauvue is an incredibly talented make-up artist who uses her face as a blank canvas to create...

Whether your skin is well behaved or totally unruly, we all have some complexion complaints. But what if we told you that your skin starts ageing from 25 onwards, and that pesky...

Overwhelmed by the crater on your forehead? We feel for you. Spots, breakouts and acne are the last thing any of us wants, but believe it or not, there are things you can do to...

Looking for a gentle, yet effective acne treatment but short on money and time? Look no further than home. From lemon's potent citric acid to honey's soothing antibacterial properties...

Everything looks so much better with a tan but it takes a whole lot of effort to get there. Fake tan application requires meticulous exfoliation and moisturising – none of which...

We're used to reading about breakup fuelled hair transformations but for Scarlett Johansson it's really quite the opposite. Phew. The mum-to-be and soon to be married blonde bombshell...

If you're anything like the rest of us, when you hear the words 'acid' and 'peel' your skin will automatically start to crawl, but the experts say peels are actually one of the...

Have you ever endured the traumatising experience of a bad haircut? We're sure you have. It sucks, but luckily hair grows back and hats are always in style. Too bad nobody told...

It’s starting to look a lot like Spring which means the bikini countdown is officially on, eek. Freaking out? There’s no need. These hacks will have you beach ready in no time...

Watching makeup tutorials is every girl's favourite way of procrastinating but here's one video you'll wanna pay full attention to. Anna Akana goes way beyond talking contouring...

On first look, Colbie Caillat’s video for new single ‘Try’ is just like any other Hollywood hit but halfway through it turns into something beautiful. Instead of twerking in denim...

Makeup is obviously a total lifesaver, but only when it’s used right. Drawing on aggressive brows, wearing a foundation three shades too dark and loading up those lashes - not so good...

When 24 year old Esther Honig asked 40 different freelance Photoshop experts, in 25 different countries, to Photoshop her face according to the nation's beauty standards, she...

Have you ever noticed how effortlessly beautiful French girls are? With their glossy hair, perfectly clear skin and beautiful figures they ooze confidence. But just how do they do it...